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Instructable disguised as a product advertisement?

All the steps explain how to use the product after purchase... I may be wrong, but, why is that even allowed here?
It was also featured in the last Instructables Email that I got.... I just don't get it.

Here's the instructable

Additional Note: It seems that almost (if not) all, the ibles by that author are showing how to use the same "product" in another way.

Doesn't that just open the door to every marketing department out there to get free product advertising???

(Seriously, think about all the ible's with Fitz's giving yet another use for the smart chop...) 

frollard5 years ago
Ibles allows commercial products, but REALLY prefer they offer a solution to open source so a person doesn't have to buy that specific model.

In the case of sugru, you could use many 'pliable rubber compounds that harden at room temperature' to do the job; sugru is a prize sponsor of ibles -- you win a contest, you'll probably get a pack.
canucksgirl (author)  frollard5 years ago
Thank you for the reply.... I think there's a fine line involved, but I get your point. So I'll mark this as answered.

I don't know why it bugged me so much that I had to ask, but it did. :P