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I don't like advertising - PhotoShop/Paint-job


The message (to housewives) is "Which girl is your little girl?"
Followed by the answer, which is the brand.

There's a lot to see in there that divides the two characters into a back and white opposition. It's skewed two people to present the one who's mother does use (that) detergent as better.

For the sake of balance, I decided to have fun by introducing some colour - white is a bit boring no matter how bright it is.

L

persil.JPG
persil11.JPG
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thematthatter says: Oct 29, 2011. 3:08 AM
try adjusting the levels some to make the black pop out and the background white
lemonie (author) in reply to thematthatterOct 30, 2011. 4:07 AM

All the colour is level-adjusted.
The reason I've not turned up the B&W contrast is to reduce the contrast/conflict between the two characters - it's a nasty advertising technique.
Secondly, white needs to be seen as just another shade of grey - nothing is perfect, and life would be boring if it were otherwise.

L
thematthatter in reply to lemonieOct 30, 2011. 4:53 AM
i dont know if its my monitor but it looks like she had some stout kool-ade to drink with the bright color
lemonie (author) in reply to thematthatterOct 30, 2011. 6:27 AM

Yes some of the levels were shoved too far - saturated, my error.

L
Kiteman says: Oct 27, 2011. 3:00 AM
Swap the lighter for a spray can!
lemonie (author) in reply to KitemanOct 27, 2011. 1:03 PM

Oh yes. Absolutely perfect, I might get my mate to do this on a (legal) wall - he likes graffiti.

L
Kiteman in reply to lemonieOct 27, 2011. 4:04 PM
Cool - don't forget to post a picture!
caitlinsdad says: Oct 26, 2011. 4:42 PM
Hmm, a kindergarten teacher may look at this and refer you to the counselors. You should go occupy Wall Street.
Kryptonite in reply to caitlinsdadOct 27, 2011. 5:50 AM
+1
lemonie (author) in reply to caitlinsdadOct 26, 2011. 11:19 PM

How would might a kindergarten teacher look at it if I'd added a cigarette?

L
caitlinsdad in reply to lemonieOct 27, 2011. 5:08 AM
Nowadays, they would ask if you had a spare. They are stressed out by being relegated to underpaid babysitters encumbered by a myriad of administrative rules on what should be taught to your kid and how they go about doing it.
lemonie (author) in reply to caitlinsdadOct 27, 2011. 1:01 PM

Yea teachers!
I have a friend who is a teacher on half-term, boy does she like to party when she ain't got to get up tomorrow....

L
Flintlock in reply to lemonieOct 27, 2011. 1:19 PM
The first party I attended featuring alcohol was hosted by a kindergarten teacher.

Boy can she go.

She didn't really seem to mind that I was underage. Strange how morals can go out the window when outside of the public school premises.
Lithium Rain in reply to FlintlockOct 27, 2011. 4:06 PM
Playing devil's advocate out of boredom, morals and positive law don't always coincide.
Flintlock in reply to Lithium RainOct 27, 2011. 6:46 PM
True.
Kiteman in reply to caitlinsdadOct 27, 2011. 5:51 AM
+1
iceng says: Oct 26, 2011. 3:20 PM
Subtly Impressive.

A
lemonie (author) in reply to icengOct 26, 2011. 3:25 PM
Thank you.

L
Lithium Rain says: Oct 26, 2011. 3:18 PM
Yep, antique advertising is great...there are some really good books on this exact subject (but I only know the ones for US advertising!).
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