When you are ready to launch, hold the cups between your thumb and index finger with the first digit of your finger inside the loop of the bands.
Next release your thumb and pull your hand away like you would a top. It will hover for a few seconds and slowly descend to the ground.
Timing of the release and pull is important for a good flight. If the first couple of flights don't do so well, keep practicing. You will get the hang of it in no time at all.
This toy can be played with indoors as well as outside. The picture below was of one launched out of a 2nd floor window. Enjoy!
USAF - Spec. Communications, Telemetry & Data Networking, Microwave Networks, Aeronautics Interests: Metal working, Electronics and Botany (especially wild edible plants, "Feed the world with weeds")