I use Ethyl rubbing alcohol as fuel. An old plastic film canister is a good dosing tool. It is the right amount for about a 10 minute burn (enough to boil a few cups of water.)
Safety note: Never use petroleum based fuels in this type stove. There explosive nature make them unsuitable for this type stove.
Pour the alcohol in the burn bowl and light. After about 30 seconds the stove is hot enough to vaporize the alcohol and ignite the jets. At this point the pot can be placed on top of the stove. The jets will heat both the pot and the stove. This continuous heating of the outside of the burn bowl is what keeps this stove lit when a cold pot is placed on it.
Make an option cap from another can bottom and then you can store a canister of fuel in the stove for transport.