Removeing the label from your bottle can prove to be a bit more challenging than it seems. Dr. Brown's soda has a label that is very easy to remove which is why I strongly recommend it. If your label has all around adhesive, let it soak in some warm water then try to peel/pick it off. If that doesn't work you can use any type of anti-adhesive spray (just keep it away from the mouth of the bottle.) Make sure to throughly wash off the bottle after using anti-adhesive to keep it from having a dirty/foggy apperance.