Fundamentals of Design Thinking
Step 1: Cup Design According to Ceylan's Favorite Object
Ceylan's favorite object was her cardholder.
Make her happy
Step 2: Persona : Hande
Hande is 25 old years and single. She lives in İzmir and works an academician.
Healthy life style is one of the her passion.
She is a tidy person and likes order.
She carries her stuffes with her all day such as; mug, snacks, food, make-up, calendar etc.
Step 3: Brand Identity
1761: Kaspar Faber begins making lead pencils
1784: Anton Wilhelm Faber takes over the company, which is named A.W. Faber.
1839: Lothar von Faber takes over the family business.
1849: The company's first foreign subsidiary is established in New York.
1898: Lothar von Faber's granddaughter marries Count zu Castell-Rüdenhausen.
1905: The CASTELL 9000 is launched.
1978: Count Anton Wolfgang Faber-Castell takes over as CEO.
1994: Faber-Castell re-acquires trademark rights in the United States.
2000: Industrial management holding company Faber-Castell AG is established.
2001: Grip 2001 is launched, innovatives design
2015: Stylus Pencil is launches, smart pen
Step 4: Concepts
Carrying your cup with you all day including coffee, snacks etc.
Bring your soup,vegetables and coffee from home.
First eat your vegeatable snacks or soup, then drink your coffee.
Step 5: Developing the Concept According to the Instructable's Comments
How I will carry soup with me ?
Soup or snacks
Different materials such as glass, wood, fabric.
Green tea or coffee
Step 6: SWOT Analysis in the Workshop Discussion Session
What is SWOT analysis?
SWOT analysis (alternatively SWOT matrix) is an acronym for strengths, weaknesses, opportunities, and threats and is a structured planning method that evaluates those four elements of a project or business venture. A SWOT analysis can be carried out for a company, product, place, industry, or person. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieve that objective.
Strengths: characteristics of the business or project that give it an advantage over others
Weaknesses: characteristics of the business that place the business or project at a disadvantage relative to others
Opportunities: elements in the environment that the business or project could exploit to its advantage
Threats: elements in the environment that could cause trouble for the business or project
Step 7: Developing the Concept According to the SWOT
While I design this concept, I benefit from my persona and brand identitiy which is Faber Castell.
Being sold as a set and mudular are the features of Faber castell that I emphasize in my concept.
The main point of concept is capsules.
These capsules can contain coffee, tea, herbal teas, snacks, assorted nuts etc.
Also, this can be adapt for a brand like Tchibo.
Step 8: Mock-up
I try to adapt my concept to DIY.
I had a travel mug. I started to make mock-up with it.
I bought a kind of tea infuser and attached it to the cap.
Step 9: İdea Inspirations and Sketches
According to comments on instructables and classes, I try to adapt my concept to DIY.
My insipirations are basically tea bags and infusers.
I try to attach infuser the cap.
Then I decide to design a free infuser.
The infuser shape can be lots of things such as animals,life buoy etc.
Step 10: Modelling,stl
After searching for all of these concept, I draw this one.
I decide to print this infuser with 3d printer.
Here is the some pictures and stl format of my infuser for 3d printer.