First I'm going to draw the face because it would make no sense without it. I also drew his neck a and shoulders. I'm going to erase the guidelines after I finish drawing the facial hair but I kept it in the picture to show how I drew his face.
This guy is going to have kind of scruffy facial hair. I am going to start near his jaw line and go around under his chin.
Next I'm going to start giving him a little more hair on his cheek. Not much, just a little. And just a tiny bit more on his chin. I'm not giving him a mustache, but I will on the next guy.
I'm going to color him. You don't have to.