Every food photographer and stylist out there will tell you that lighting is more important than the food itself, and boy are they right! Try avoiding using the flash on your camera
(unless you’re using it as foreground fill with other side lighting). It creates harsh, uneven lighting when used alone. It’s always best to use natural light
, so take your photos near a window or outdoors. The best time of day is late morning to early afternoon, and if the photo weather gods are cooperating – bright, cloudy days provide perfect lighting conditions. If you must take your photo at night, you can create a soft, natural light ambience with the food-blogger-acclaimed Lowel EGO light
. I was lucky enough to receive this truly magical light as a gift, but if it isn’t within your means, there are plenty of online tutorials
for creating your own light box.