One of the things that I love about interning at Instructables is that not only do I get to work with the most creative people in the business on a daily basis, but I also get to work at one of the most creative areas in the world: San Francisco. SF, like Vancouver, is amazing because everyday something artistically insane is going on. Whether it's someone yarn bombing Castro Street, or tagging the streets of Market and 3rd , San Francisco has seen it all.
Last month, I myself was partial to this unique culture jamming aspect. Using the tools I had available at our Instructables Labs as well as the resources at Tech Shop I decided to subvert the cultural institutions, specifically corporate advertising. How so? By infusing my own brand of counter-culture merchandise inside a popular SF store.
After a month's worth of dropping and of not getting caught, I can successfully boast about my heretical actions. This is how to subvert culture by SHOPDROPPING/ DROPLIFTING.