Many years ago, I paid good money to learn how to make these bows. At some points in my life, I was paid good money to make these bows. Now I will share how to make them and some of the secrets that make it work great.
Supplies: Ribbon, the wider it is the bigger the bow. (Wired ribbon works the best, soft ribbon will not stay where you put it.)
scissors (do not cut wired ribbon with fabric scissors, it will put nicks in them and then they won't cut fabric very well.)
wire cutters (to cut the wire)
Cut 3 yards of ribbon. Notice that most ribbon has a "right" side and "wrong" side. The trick to making nice bows is to keep the "right" out where it can be seen and the "wrong" side hidden.
At one end of the ribbon form a loop and hold it with your thumb inside the loop and the fingers on the outside of the loop.
This is the big secret. On the back side of the first loop, give the ribbon a good twist. This will turn the "right" side of the ribbon to the outside of the bow.
Form a loop, coming back to your fingers under the first loop, twist, form a loop on the opposite side. Keep twisting and forming loops on opposite sides of the first loop.
Keep doing this until you have the first loop and five loops on each side. You may make the loops the same length or you may each additional loop a little longer than the previous loop.
Being the tail end of the ribbon up to the twist area, but don't twist it. If you want 2 long tails, there should be a long loop hanging down.
Take a piece of florist wire (around 9-10 inches long), and pass it through the center of the first loop and bend it so that the two legs are about the same length down the center.