video How to make a Chocolate Nutella Tart
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This is from their website: Nutella® spread, in its earliest form, was created in the 1940s by Mr. Pietro Ferrero, a pastry maker and founder of the Ferrero company. At the time, there was very little chocolate because cocoa was in short supply due to World War II rationing.
So Mr. Ferrero used hazelnuts, which are plentiful in the Piedmont region of Italy (northwest), to extend the chocolate supply.
I too am from Germany and ate a lot of it as a kid. It may be made in Germany for German consumers just as it is made in Canada for North American consumers, but it is originally an Italian product.