Step 1: Google Is With It
Turn off your lights or lighting stuff for 1 hour At 8:00pm Pacific, read a book, listen to the radio, Play a board game, talk, do something besides the computer, lights or stuff like that, play with your bird, draw a picture, get drunk? just try to participate. Google did. Now esurance commercials are with it.
Earth hour is about being Green and conserving energy.
Don't be in the dark about Earth Hour.