Santa Claus is made by panettone (a traditional buttery, vanilla-flavoured Christmas bread-like cake of Milan, tall and rounded in shape) covered by sugar fondant, plastic chocolate, and cupcake frosting. Let's see how.
Step 1: Shape panettone.
First you must cut the right shape for you Santa. You need 1 and an half panettone.
Take the first and cut the upper crust, if you find it in your own panettone.
Then cut a head shaped piece of panettone from the second one, and put it over the first, stickin' it up with some jam (apricot or peach jam are the best, they don't leave any strange taste to the cake) and a straw (see the picture).
Step 2: Cover with fondant
Then color the fondant and cover your Santa: first a big red rectangle for the jacket.
Then make a little fondant triangle and put it in nose place, then make a little pink fondant rectangle for the face. Cover entire face (with the little triangle in the middle) then press with your finger in the eye place, so it will take the shape.
Make some white stripes to put on the sleeves and in the front of the jacket.
Step 3: The hat
Now we must build the hat.
Make a red big triangle sheet, round it on a glass and shape the Santa's hat.
With white fondant roll a little snake and put at the hat's base, and a little ball for the upper pon-pon.
Lay the point on a support.
Wait 5-6 hours to dry it.