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The World Wide Yule Log began shedding its LED glow of goodwill in November 2008.
In the midst of a spreading economic crisis Drillteam contemplated how to share at least a modicum of holiday cheer with friends, colleagues and clients. It struck us that what the world needed was a new tradition to warm itself by.
So we set-up a cardboard hearth in a corner of the office, hacked an LED sign and set-up a webcam to create a feedback loop of friendship for all to join. Our DIY, social media-ish, taking-the-piss-out-of-Twitter way of honoring the spirit of hometown TV station WPIX's former holiday tradition.
For 2009 we wanted to put a World Wide Yule Log on everyone's actual desk in addition to their "desktop." And raise some money for the important multi-problem solving work of the Darfur Stoves Project. Our way of re-focusing our DIY, social media-ish, taking-the-piss-out-of on the Mobile App Revolution. We hope it brings you a smile. Be careful with those scissors!
Point mobile browser to http://wwyl.net.