Emergency cash/important info secret hiding spot.Oh no ,you need gas and their credit card machine is out of order %$#&%^#@ Have you ever lost,broke, or forgot to charge your phone? We have important phone numbers and info on our phones.If this happens again, you'll be ready. Reuse your empty chapstick tube or your dried out marker and be prepared. "BETTER SAFE THAN SORRY"http://youtu.be/ytd3Q9dPZq8
Copied from youtube video.
I like the option to use a marker because it is a little bigger. Also,I think chapstick changed their tube design a little since the youtube video.My chapstick tube has a "lock" on it so i figured out that you can simply stick the bottom in hot water to loosen the lock ; )