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Instructables? or advertisements?? Answered

I just noticed an "instructable" on patching cracks in concrete, posted not by an individual, but by a corporation, Sackrete, which advertises on this website. I happen to like Sackrete products, and appreciate that this company produces videos to instruct its customers, BUT... this seems to violate the spirit of this website! Is it not dubious to allow advertisers to promote their products in the same format as those videos contributed by regular folks? Anybody want to enlighten me on this?



8 years ago

There are numerous Instructables like this, provided by various companies. The difference is that these (Sackrete, US LED, Adafruit, and others) provide general information, and write their instructions in such a way that users could use any product with the instructions given; the I'bles are not "advertising" in the sense of "you have to buy our product in order to do this."

If you really disagree, you can always flag the Instructable as SPAM, or send e-mail to the "Customer Service" address at the bottom of every page (be sure to provide the exact URL of the I'ble).

However, you may want to know that there are numerous eyes (both staff and interested users) who keep any eye on these things and are pretty quick to flag SPAM when we see it.


8 years ago

If the post was a flat-out ad, it would be a problem.

If it's a description of how to use their product -- or any equivalent product -- to accomplish something useful and non-obvious, I'd call it a sponsored Instructable. And in fact, there are some Instructables which have been very explicitly sponsored and approved as such, by agreement between the company and the folks running the site.

If it really bothers you, flag it as spam, and let the Robots decide whether they agree with you or not.


8 years ago

I think there is a slight differance between the ibles sackrete has VS some of the others that promote "go to our site! Buy of stuff!" Sackrete's vids are informational in how to use thiers or any other type of simular product. I hate spam as much as the next guy, but if I produce something and say "come to my site! Buy my stuff!" but don't show you something other than I have stuff for sell, it's differant. My two cents. Keep the change.

Nostalgic Guy

8 years ago

I can see your point, advertising space that has been paid for & appears as such is one thing, advertising disguised as instructional video is entirely another especially as all the ibles contain a link to the sakrete website.
While I can see what Re-Design is getting at the inherent problem with allowing companies to do this is simply that it gives the impression to other companies that don't advertise on the site that it is ok to get a bit of free publicity.
I have seen several company "advert/ibles" in recent weeks & have duly flagged them as spam, all of them have been removed within a day so I feel justified in doing so; however it would be hard to make the argument that they can't do this if other companies are allowed to merely because they have advertised on the site in the past.
Have you flagged any of them as spam? Or contacted the Instructables customer support to see if they are even aware that they are here?

I would also draw attention to the following section from the terms & conditions that all members Pro or otherwise agree to when they join the site particularly sections G & M which I have highlighted in bold text.

You agree to NOT use the Service to:

a.      Upload, post or otherwise transmit any content that is in Instructables’ opinion to be unlawful, harmful, threatening, abusive, harassing, tortious, defamatory, vulgar, obscene, libelous, invasive to another's privacy (up to, but not excluding any address, email, phone number, or any other contact information with out the written consent of the owner of such information), hateful, or racially, ethnically or otherwise objectionable;

b.      Harm minors in any way, as seen by Instructables or applicable law;

c.      Impersonate any person or entity, including, but not limited to, a Instructables staff member or volunteer, or falsely state or otherwise misrepresent your affiliation with a person or entity;

d.      Forge headers or otherwise manipulate identifiers in order to disguise the origin of any Content transmitted through the Service;

e.      Upload, post or otherwise transmit any content that you do not have a right to transmit under any law or under contractual or fiduciary relationships (such as inside information, proprietary and confidential information learned or disclosed as part of employment relationships or under nondisclosure agreements);

f.       Upload, post or otherwise transmit any content that infringes any patent, trademark, trade secret, copyright or other proprietary rights of any party;

g.      Upload, post or otherwise transmit any unsolicited or unauthorized advertising, promotional materials, "junk mail," "spam," "chain letters," "pyramid schemes," or any other form of solicitation;

h.      Upload, post or otherwise transmit any material that contains software viruses or any other computer code, files or programs designed to interrupt, destroy or limit the functionality of any computer software or hardware or telecommunications equipment;

i.       Interfere with or disrupt the Service or servers or networks connected to the Service, or disobey any requirements, procedures, policies or regulations of networks connected to the Service;

j.       Intentionally or unintentionally violate any applicable local, state, national or international law, including, but not limited to, regulations promulgated by the U.S. Securities and Exchange Commission, any rules of any national or other securities exchange, including, without limitation, the New York Stock Exchange, the American Stock Exchange or the NASDAQ, and any regulations having the force of law;

k.      "Stalk" or otherwise harass another person or company;

l.       Collect or store personal data about other users for business purposes;

m.     Use Instructables as a forwarding service to another website;

n.      Allow usage by others in such a way as to violate Instructables’ TOS;


8 years ago

I've seen some of those. They had some good instructions. You don't have to use their product, so what difference does it make if I post the instructable or they do?