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The "Two and two ain't five show" (1969) Answered

It's a Pitch for Sesame Street, some interesting background...
"We're going to keep repeating them Kermit, just like commercials on regular TV, again and again, until they sink in you know."

(Pitch video starts at 1:50)

L

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lemonie
lemonie

11 years ago

First aired 30 years ago tomorrow - no doubt you've noticed Google are in on this if nowhere else?

L

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kelseymh
kelseymh

11 years ago

I had no idea Rolf was that old!

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lemonie
lemonie

Reply 11 years ago

Neither did I, what with being born a lot later. It was my little-brother that exposed me to this show (still going or dea?) I like the pitching - "We've thought about this, if business can sell you Coke, we can cram education into your kids heads in the same way". L

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kelseymh
kelseymh

Reply 11 years ago

Sesame Street is still going strong (you've heard of Elmo? He's one of their spawn :-), though I don't like the current show as much as the episodes from my era.

Thank you very much for posting this! The pitch is actually really great. They didn't just make the stuff up, they put some serious effort into identifying what techiques work or don't work. Given that advertisers are liable to lose some serious bucks if they get it wrong, I'm not surprised that those methods are adaptable for effective education.

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lemonie
lemonie

Reply 11 years ago

I think like you we gave up watching (but I've not seen it for a long time, and Elmo has been around for years). It was in the background to the show that I thought to post it. L

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Lithium Rain
Lithium Rain

Reply 11 years ago

I don't like the current brand, either. Way too much meaningless fluff, IMNSHO.

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Goodhart
Goodhart

Reply 11 years ago

My work hours make it very hard for me to even check it out to give an opinion :)

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Rock Soldier
Rock Soldier

11 years ago

Kermit isn't on sesame street....I'm confoosd.

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kelseymh
kelseymh

Reply 11 years ago

As Lemonie says, Kermit was on Sesame Street, when I was younger than you are now. As the show grew and evolved over time, characters came and went (and sometimes died; Mr. Hooper's death was a pretty big deal).

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Rock Soldier
Rock Soldier

Reply 11 years ago

As Lemonie says, Kermit was on Sesame Street, when I was younger than you are now.
I hope you weren't a thirteen year old watching sesame street....
As the show grew and evolved over time, characters came and went
Oh, so he just migrated to the Muppets?

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kelseymh
kelseymh

Reply 11 years ago

I'm confused. All the Sesame Street characters are Muppets. You're thinking of the commercial-TV Muppet Show, right? Yes, Kermit moved from Sesame Street, to the movies, to the Muppet Show.

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lemonie
lemonie

Reply 11 years ago

He was, for sure.

L