How I Make Money With an Instructable.





Introduction: How I Make Money With an Instructable.

UPDATE: it is now for sale in the Instructables Shop as well (

The idea of my Rear-pocket-camera-mount/  is about 2 years old now (picture 2 & 3). The principle is simple: a camera support that slides into the rear pocket of your cycling jersey allows you to take cycling pictures of your cycling friends behind.

When I published the I'ble, I got so many positive reactions, not only here at Instructables but on "the road" as well. After a year of neglecting these positive consumer signals, I decided to try and turn it into a commercial product.

Soon I discovered that it had 3 shortcomings:

1. The original camera mount was made of PVC which breaks into sharp pieces (in a crash). This might cause cuts or even spinal damage, not something you want to be responsable for! So a soft material was the only option, yet stifness is required for stability. This seemed at first a contradiction.

2. Shipment costs of parcels are many times higher than shipment costs of envelopes. One of my goals was that the price had to be low (thus low shipment costs as well). Hence the device had to fit into an envelop (flat).

3. Finally, the original model was only suitable for compact cameras as it requires the bottom screw for attaching the camera to the camera mount. This excludes all the smart phones that people now use to make videos and time lapse pictures.  In the final model, the screw was replaced by a durable rubber band.

After fabrication of about 30 prototypes (picture 4) the final was ready: a foldable polypropylene cameraclip. It fits into an envelop and won't damage your spine in case of a crash.

It is now available at for only € 9,95 (excl. shipment costs).



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    27 Discussions

    I like the idea but am unclear as to whether this is an advertisement for your commercial product or if we can learn to make one ourselves.

    Can you clarify the intent, or give more details on how to build one please?  Thank you!    :)

    4 replies

    There is a link to the Instructable in the second paragraph

    Thank you Yonatan24.
    Very good work on this 'ible.

    No-No-No-No-No, I didn't make this Instructable, I just answered your comment :)

    My mistake. Sorry.
    Bertus52x11 You made a good instructable here!

    that great!!! even i am thinking of launching a couple of projects into the commercial market.

    one: a solar portable charger
    two: a very cheap potable speaker
    three: a water proof riding jacket that has turn signals, i took help from a existing instructable, but most of the product is based on my idea.

    can you give me an idea how to go about it??

    4 replies

    For the last one, the person that made the instructable wont be happy with that, even though it is mostly based on "your idea"

    Also the license probably wont allow it

    Oh..ok.. I will not launch it commercially....
    I really didnt know about the license stuff :P

    Start by getting quotes from all the main components. Then figure roughly out what assembling will cost (be realistic). Don't forget to add up general costs like taxes, administration, an accountant, website, bank account etc...

    Then, this is the hardest part, try to get a feeling of what a consumer is willing to pay for your product. If this figure is considerable larger than your costs, you're in business. However, if it is not, don't be discouraged and go straight back to the numbers. Once you refine your costs, it might get profitable again.
    My experience is that you go through this loop several times (concluding that your project is not profitable, then finding a smart way to reduce cost or increase price).

    One tip: use Excell and build you business case in it. Now you can easily see what the financial consequence is of a certain decision.

    Once you've done this, there are some more steps like production and marketing...Just get back to me by then.

    (I know it's a bit short, some people have written complete books about is, but these are the basics.

    WONDERFUL!!! the design is so perfect!! it seems flawless. good luck with selling them.

    That is excellent idea, and thanks for sharing with the all community, hope you the best with your entrepreneurial adventure!
    You have devised a simple but effective tool and made it into a working product, fantastic!

    1 reply

    I hear that all the time too, about how good my ideas are and how I should do something with them - you are proof that you can't win the lottery if you don't buy a ticket. I will be ordering one!

    2 replies

    Nowadays there is no excuse anymore...Websites (with a secured payment environment) are so darn cheap if you use "WebShophosts".
    I'll be more than happy to share my ideas and my struggles with you or the Ibles communitiy. Just let me know.
    Be aware, if you order, it is really designed for race bikes (relative flat position of the upper body).

    Are you insinuating that an old person like myself doesn't have a racing bike? Uh, well you are right... but I already ordered it and I know that I will have a use for it so no worries, and a big thank you for pointing out on the ordering site that app that takes the time lapse photos - I bought that too.