Fish n' Chips and other fast food question: IMPORTANT! Answered
Well, for a Business studies/economics assignment (40 pages!!!!!!) I was given the task of setting up a hypothetical business. This is basically doing everything APART from actually doing it, if that makes sense.
Anyway, I'm setting up a (hypothetical) Fish n' Chip shop and I just wanted to know what would make you want to visit a Fish n' Chip shop, from the outside I mean. What kind of shopfront aesthetics would make you think "wow, let's go there!" There are no Mcdonalds, Burger King or KFC etc. where I live, so there are no big brands to compete with: just 2 pubs and a chinese take-out.
Also if you could think of a good name for my shop, that would be great! I thought of: "House of Cod" and "The best Plaice in town" but I couldn't think of any others that aren't already established Fish n' Chip companies.