Developing videos for social media can be a challenging task. Be it figuring out the content of the video, what software to use, or even how to get the video onto social media, each step can be a perilous task. In this Instructable, we will try to help you with determining which type of video software to use, as well as how to go about uploading them online. To try to meet the needs of a broader user base, we have selected three software with prices ranging from $0.00 to $79.99. The three software we recommend is VSDC - Advanced Free video editor, VEGAS Movie Studio 14 and finally Corel's VideoStudio Ultimate.

Step 1: Low-End Software Choice:

The first video editing software we are recommending is VSDC, a free, powerful and easy to use software. Despite being a free software, VSDC supports a wide range of video, audio and image formats. Also, video conversion is supported in this software, allowing you to convert the current format of the video to another format. Additionally, you can create video projects with a resolution of 1080P (full HD), 2K and 4K, which means it can edit almost any video seen in the modern day. VSDC also has a large amount of visual and audio effects that you can use for video editing. These can be easily navigated by these 5 categories: colour correction, object transformation, object filters, transition effects and special fx. The software also has the effect function like Instagram filters, meaning sometimes you can approach the beautiful and unique effect by one click. Another feature supported by this software is screen capture and video capture, which is uncommon among free video editing software.

VSDC is a non-linear video editor, which means it allows objects to be placed or changed throughout the video timeline. Any object you add to the video can be changed anytime you want. This means it allows you to remove the effect or text you’ve put on the video. This free software also supports easy export to social networks, if you are preparing videos for Facebook, YouTube or Instagram, VSDC helps you with the format and requirements which will make your life easier. In conclusion, this software will satisfy your use of generating videos for social media. As a non-professional video editor, you may not want a software that drives you crazy. VSDC's modern and clear interface and it’s easy to use feel make it a great first step into the video editing scene. Secondly, the features of this software like non-linear video editing, easy export to social media, video converting and capturing also make your work easy and efficient. However, if you are looking for a more professional video editing software which contains more function and ability, the next software-VEGAS Movie Studio won’t disappoint you.

Step 2: Mid-End Software Choice:

The second video program we will be recommending is VEGAS Movie Studio 14. The price varies for this program depending on what version you buy, but we will talk about the basic version of the program which is $49.99. The basic VEGAS Movie Studio 14 offers not a lot of features, but enough for someone who is starting out in video editing.

The first feature we like to talk about is its Show Me tutorial feature. This program offers a step-by-step tutorial to help you learn how to use the program. We thought it was unique for a video program to have a tutorial like this. It is helpful for people who are wanting to learn more about how to edit and create videos.

The second feature we will talk about is its Music Maker software. This software allows you to create your own custom soundtrack for your video. You can create a track with loops, add your voice and some software instruments, and put it all together in the Music Maker software. If you want your video to have a unique soundtrack, the Music Maker software will help you create that.

The third feature we will discuss is the Vignette Video effect. This effect is used to separate the middle from the edges of the video by darkening or lightening. If you want your viewers to focus on the centre of your video, such as focusing on the flames in a fireplace, this effect will help you do that.

The final feature we will discuss is its sharing feature. Once you’ve finished your video, it's easy to share it with friends and family through social media. Use the simple wizard to upload your video to Facebook, YouTube, or Vimeo. VEGAS Movie Studio 14 automatically delivers your video in the best format for the destination you choose. It is useful if you don’t know how to share videos on your social media accounts. There are many other features on this program, however this is the basic version.

The other versions offer more features you can use. But if you are starting to learn how to use a video program, we would like to recommend you this program. You can look at the website here to compare the different versions of the program. However, if you want a video program that is more advanced and have more features, then we recommend the next video program-Corel's VideoStudio Ultimate.

Step 3: High-End Software Choice:

For the third and final program, we recommend using Corel's VideoStudio Ultimate. Now although the price is quite high at $79.99, the number of unique features it provides and the quality of videos you can create are nearly unrivaled. For instance, this software offers multi-layered effect support, allowing you to not only give your videos effects, but to also mix and match them to create your own unique, and memorable effects. Additionally, this software has track transparency, which allows the users to create image fades allowing you the ability to quickly cycle through information or individuals while having a relevant image in the background tying them all together. Another feature is the complete 360-degree video editing, allowing you to perfectly showcase different spaces, or even give the viewer a glimpse at what life might be like based on the context of the 360-degree video. Some additional features offered are enhanced video colour, motion tracking, and multi-camera views. One final feature, that may come in handy in some cases, is the enhanced stop-motion animation. This feature allows you to just plug in your camera, and quickly create an amazing stop motion animation using the build it auto capture settings.

The features mentioned above can be used in many ways. For example, the 360-degree video will allow you to give the user an idea of what living in a new dorm room or residence is like, while also using the multi-camera videos to showcase the other unique spaces it has to offer. Then the track transparency feature can allow users to create a memory collage of a holiday or trip they went on. This feature can also be used to showcase upcoming conferences, the topics that might be brought up, as well as the people involved. If conferences aren't your thing, then using it to provide information about upcoming scholarships is another possibility. Once you get the hang of these features and create a video that you feel is perfect, you can use the integrated video upload feature to distribute your video to any social media platform of your choice. When getting started, it's good to get an understanding of how the software as a whole works and so we recommend skimming through this online user guide for Corel's VideoStudio Ultimate in order to get the best out of this software.

Step 4: Conclusion:

Out of all the video editing software we have researched and reviewed, VSDC- Advanced Free video editor, VEGAS Movie Studio 14 and Corel's Video Studio were among the best in their price fields. If you want a simple video editor that won't break the bank then you can use VSDC- Advanced Free video editor. If you want to learn the basics of how to use video software than we recommend you use VEGAS Movie Studio 14. Finally, if you want state of the art video editing software and either don't mind learning about the many features or already have some experience working with video editing software, then you can use Corel's VideoStudio Ultimate. Each of these software allows users to upload videos straight to social media sites such as facebook and twitter. For Information on how to use video editing software, we recommend checking out this instructable as they give you all the knowledge you will need to get off your feet. Following in the line of succession, this instructable with teach you a bit about Google and how to use its analytics to track website and social media data.