Introduction: How to Choose the Right Foundation for Your Skin Tone and Type

About: We believe StyleUnited is the first ever truly personalized, head-to-toe, online beauty and fashion platform. We connect women to their full style potential using these innovative tools: *Style 360 -- A pe…  We often wonder what kind of foundation we should wear and what would look best on our skin. In this video we address how to identify which foundation is right for you.


1. Why Wear Foundation: The choices in the market can be overwhelming. Foundation creates a base for your makeup and can even out your skin tone.

2. Choosing The Right Foundation: First you need to figure out what skin type you have and decide what kind of finish you want. Purchase 3 different shades and put a strip of each on your face in the daytime. Look at yourself in natural daylight; the foundation that matches the tone of your face and body is the right one.

3. Formulations: CoverGirl has many different types of foundations. Aqua Smoothers provides smooth coverage that dries to an even finish. NatureLuxe gives a light finish. Simply Ageless is a good choice for older skin. Clean Makeup has Noxzema ingredients and is a classic choice. TruBlend Minerals provides good coverage for a wide range of skin tones.