E Ink to be put on magazine cover Answered
Esquire is going to be celebrating its 75th year with an E Ink cover, the same stuff that's in Amazon's Kindle. There will only be 100,000 copies made for its circulation of 720,000 so grab one if you see it. Magazines always cost two or three times their cover price to make, but this should be way beyond even that. Esquire had to get its own custom battery made and the E Ink can't be too cheap either.
So what message is so important for all of this? A flashing message that says, "the 21st Century Begins Now."